Grapevine Insurance Group, taking inspiration from its namesake, has woven a network of trust, reliability, and excellence in the world of insurance. Serving a diverse clientele, Grapevine stands out with its commitment to personalized insurance solutions, ensuring that each client feels valued, understood, and protected. With a portfolio spanning various insurance domains, Grapevine is the go-to name for individuals and businesses seeking comprehensive coverage.
The Challenge
The insurance landscape is marked by a plethora of choices, with agencies vying for attention with a myriad of products and offers. The challenge lies in effectively conveying trustworthiness, expertise, and genuine client-centric approaches amidst the clamor of competitive offers and promotions.
What did
GENISIGN do
Identity Crafting: Reflecting the depth and breadth of Grapevine’s offerings, we fashioned a brand identity that echoed both its roots in community values and its forward-thinking approach to insurance solutions.
Storytelling: Through powerful narratives, we spotlighted Grapevine’s unique blend of traditional values and innovative insurance products, underscoring their commitment to client well-being.
Engagement Strategies: With targeted campaigns, we reached out to potential clients, emphasizing Grapevine’s distinguishing features: their personalized touch, comprehensive coverage options, and steadfast commitment to client satisfaction.
Content Creation: We curated a range of content from informative podcasts to conference marketing, to digital brochures and collateral on the importance of specific insurances to client testimonials, all aiming to cement Grapevine’s reputation as an industry leader.
The Results
- 30+ processes delivered
- Over 30,000 hrs delivered back to the business
- 100% SOX compliance in Settlement process automation
- >95% success rate of bot case completion
- SDK delivered for native platforms, enabling Virtual & Live agent communications across multiple mobile platforms
